THE HUMANS OF WODWELL

OUR MISSION

To empower garage‑gym and home‑gym athletes with expert‑designed, AI‑personalized programming, measurable progress tracking, and a global community — so you can train smarter, stay consistent, and thrive for life.

BUILT BY COACHES, AHTLETES, AND TECHNILOGISTS

We built our own platform from scratch — to serve athletes like us. Like you.

We’re a small team of real people who’ve lived the realities of training outside the gym. We’ve trained at home between meetings, before cooking dinner for the kids, in hotel rooms on the road, and in garage gyms with limited equipment. We know what it takes to stay consistent when life is anything but.

We’ve Coached for Decades. We Know What Works.

We’ve guided hundreds of athletes through progressions, setbacks, and plateaus. Our programs reflect what works: smart structure, thoughtful scaling, and consistent challenge.

We Train Outside the Gym, Too.

We’ve trained in basements, garages, parks, and hotel rooms. So we built WODwell to flex with your life — on any device, with any equipment, anytime you’re ready.

We Value Connection. And Independence.

We’ve felt the energy of training in a group class and the focus of training solo. WODwell gives you leaderboards and interactivity when you want connection. Independence always.

We’re Part of a Bigger Story.

We grew up on benchmark WODs. Now we help preserve and evolve them. Log your results, revisit classics, and see how you stack up — across time and community.

HIGHLIGHTS

15,000+

Workouts Curated

120,000+

Scores Logged

100,000+

Athletes on Our Newsletter

300,000+

Global Visitors Per Month

OUR STORY

2014

Filmed our first benchmark WOD in a San Francisco gym and launched the WODwell YouTube channel.

2018

Went beyond benchmarks and added WOD filters to our workout database to help coaches and athletes find the right workout faster.

2020

Added workout logging and community features — athletes could now track scores and engage with each other directly on WODwell.

2023

Launched daily training programs; introduced leaderboards.

2024

Rolled out AI one‑click scaling & modification across 13k+ workouts.

2025

Launching iOS mobile app beta [Coming Soon]; Enhanced ELEMENT training program with individualized training notes (for female members to start).

MEET OUR TEAM

Jeremy Reither

“I use my fitness to hike higher, bike faster, play harder, and say yes more often.”

Co‑Founder & Product Advisor. Garage‑gym dad, ex‑software engineer, five‑time founder. Balancing fitness intensity with yoga and meditation.

Lisa Reither

"I use my fitness for keeping up with my 3 kids, helping strangers with their overhead luggage, and maintaining an active adventurous life.”

Co‑Founder, Head of Athlete Experience. CF‑L2 and 10,000+ hour coach, 2x entrepreneur, mom of 3. Lifelong competitive athlete, practicing mindfulness.

Joe Masley

"I use my fitness for firefighting, dad skills, skiing, mountain biking, and surfing."

Co-Owner, Head of Fitness Programming. CF‑L4 trainer, Seminar Staff member, Boston firefighter, former US Marine, dad of 2. Spending weekends Skiing and biking on the mountain with the fam.

Michael Anthony

"I use my fitness to feel and look great - paddleboarding with friends, biking the streets of Amsterdam, or hiking in the alps. Its the main ingredient for an enjoyable life."

Co-Owner, Head of AI. Technologist focused on democratizing fitness through data & ML. Exploring wellbeing, sustainability, and inclusion.

Marcia Ward

"I use my fitness to be able to have adventures with my teenage boys — and as my secret weapon for saying yes to whatever life throws at me!"

Coach, Programmer. CF-L3 Trainer. PN Level 1 Nutrition coach. M.Ed. Special Education Teacher. Mother of 2 boys. Focused on having fun, and building strength, resilience, and mindset for life.

Mark Lynott

"I use my fitness for adventuring with my wife, surfing, hiking, and snowboarding."

Coach, Programmer. CF-L3 Trainer. A hard working creative who loves CrossFit and loves coaching others.

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